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Copywriting

Powerful writing is the key to effective engagement.

 

If you're hoping to attract audiences through strong writing, I'd love to craft  language that hooks readers and keeps them invested from the start.

Alfred A. Knopf

During my time at Alfred A. Knopf (Penguin Random House), I've had the opportunity to work on books by New York Times bestsellers, movie stars, and winners of major literary prizes including the Booker Prize, Pulitzer Prize, and National Book Award. 

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In addition to editing manuscripts at the line-level, my work involves writing jacket copy, web copy, social copy, announcements, presentations, and letters from the editors to help frame our titles as they go out into the world.

 

Click the image below for writing samples from Knopf.

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Spec Retail Copy: Tracksmith

As a runner and native Bay Stater, I've admired Tracksmith for years. Click the image below for original Tracksmith retail copy.

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Spec UX Copy & Design: Garmin Connect

I've used the Garmin Connect app to track my running for over a year now, and while it's a great app, I think it can be even better. Click the image below to see my revision, which I designed in Figma.

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Spec List / Blog Copy: NYC Restaurants 

Naturally, one of my favorite parts of living in New York City is the food. (Duh.) Click the image below to find a brief rundown a few of my favorite spots in the city.

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Humor

After all these examples of ~serious, professional writing~, here's some lighter material intended, simply, to be fun. Click the image below to read a piece I published with the fine folks at McSweeney's.

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